The 2018 CPRS National Awards of Excellence Winners Revealed

Charlottetown May 29, 2018 – Thirty-Nine Awards of Excellence were presented at the 2018 CPRS National Awards Gala in Charlottetown on May 28, at Connexions 2018. Gold, silver and bronze award winners were announced during the annual event, which celebrates the best work in Canadian public relations and communications.
CPRS National congratulates the following award winners for their commitment to professional excellence.  

2018 CPRS Awards of Excellence

COMMUNICATION PROGRAMS – CANADIAN EXTERNAL COMMUNICATIONS CAMPAIGN OF THE YEAR
Canadian Marketing Communications Campaign of the Year

GOLD 
The City of Calgary: Calgary 2017 General Election 

SILVER Argyle Public Relationships and ICEX Spain Trade and Investment: A taste of Spain: Promoting Spanish persiMon® fruit in Canada

BRONZE Business Development Bank of Canada: Many entrepreneurs want to sell their companiesbut are they ready?

Canadian Community Relations Campaign of the Year

GOLD 
Golin, PetSmart Charities of Canada, PetSmart Canada: PetSmart and PetSmart Charities of Canada’s Buy a Bag, Give a Meal Program  

SILVER Nature’s Path Foods: Eat Well Do Good

Canadian Advocacy and Social Marketing Campaign of the Year

GOLD 
Service de police de la Ville de Gatineau: la campagne de #GARDEÇAPOURTOI

SILVER Argyle Public Relationships, Free for All Marketing and Ontario Ministry of Advanced Education and Skills Development (MAESD): Everyone deserves a shot!: Communicating changes to OSAP

Canadian Media Relations Agency Campaign of the Year:

SILVER Argyle Public Relationships and Ontario Science Centre: Ontario Science Centre Thought Leadership: Science Literacy Week 2017

BRONZE Hunter LaVigne Communications Inc. and Jesuits of English Canada: Canadian Canoe Pilgrimage

Canadian Media Relations Non- Agency Campaign of the Year:

GOLD 
Business Development Bank of Canada: Many entrepreneurs want to sell their companies—but are they ready?

SILVER Alberta Energy Regulator: Pipeline Performance in Alberta

BRONZE City of Regina: The Buzz on Bugs

Canadian Issues/Crisis Management Campaign of the Year:

GOLD 
Fédération des médecins spécialistes du Québec: Abolition des frais accessoires: communiquer pour préserver l’accès aux soins

SILVER Alliance Pipeline and NATIONAL Public Relations: Regina Bypass System Outage

BRONZE L'Union des producteurs agricoles: On fait tous partie de la recette

Canadian Government Relations Campaign of the Year:

SILVER 
Alberta Energy Regulator: Pipeline Performance in Alberta

BRONZE Impact Public Affairs and the Composite Panel Association: Composite Panel Association: How an Industry-Specific Issue Became A Government-Championed Solution

Canadian Health Care Campaign of the Year

GOLD 
St. Joseph's Healthcare Hamilton: Canada's 1st Facebook Live Kidney Transplant Reaches 36 Million

SILVER Canadian Partnership Against Cancer and Edelman Canada: Person-Centred Cancer Care in Canada

BRONZE Weber Shandwick Canada and Roche Canada: Fight IPF Six-Minute Marathon

Canadian Digital Communications Campaign of the Year

GOLD 
Argyle Public Relationships and Ontario Veterinary Medical Association: Ontario Veterinary Medical Association: A Social Medial Evolution

SILVER Paradigm & Edgewell Personal Care: #10000tozero: Reducing Tampon Applicator Waste

BRONZE St. Joseph's Healthcare Hamilton: Canada's 1st Facebook Live Kidney Transplant Reaches 36 Million

Canadian Internal Communications Campaign of the Year
SILVER St. Joseph’s Healthcare Hamilton: Dovetale

BRONZE CAE: CAE's 70th anniversary

COMMUNICATION PROJECTS (INTERNAL AND EXTERNAL COMMUNICATIONS)

Best Special Events Projects:

GOLD CAE: CAE's 70th anniversary

SILVER Alberta Securities Commission and Edelman Canada: One Good Scam

BRONZE General Motors of Canada: #BuickStyle Event

Best Multi-Media Projects:

SILVER Toronto Hydro: Bombilla Family Video Series

BRONZE Canadian Patient Safety Institute and Sticks & Stones: PATIENT Podcast series

Best Digital and Social Media Projects:

GOLD Tim Hortons Canada: RRRoll Up the Rim: Canada 150 Social Launch

SILVER Argyle Public Relationships and Ontario Veterinary Medical Association: Ontario Veterinary Medical Association: A Social Media Evolution

BRONZE APEX Public Relations, ruckus Digital & Walmart Canada: Walmart Canada Nostalgic Holiday Workout

Best External Publication (print or electronic)

GOLD Fédération des médecins spécialistes du Québec: Couverture publique des frais accessoires - Communiquer pour préserver l’accès aux soins

SILVER L'Union des producteurs agricoles: On fait tous partie de la recette

BRONZE EXP: expresso: women at EXP

Best Annual Report (print or electronic)

GOLD PSP Investments: From a traditional annual report to a compelling, people-centered, storytelling experience

SILVER UBC Library Communications and Marketing: 2016/17 Senate Report

About CPRS 
Founded in 1948, the Canadian Public Relations Society (CPRS) is a not-for-profit organization whose members are engaged in the practice, management or teaching of public relations. Members work to maintain the highest standards and to share a uniquely Canadian experience in public relations. CPRS is a federation of more than 2,500 members across 14 Member Societies based in major cities or organized province-wide. 
For further information: Dan LaBelle, Specialist, Communications and Events, Canadian Public Relations Society, 416-239-7034 ext 226, dlabelle@cprs.ca