January 30, 2025
12:00 PM - 2:00 PM ET |
Leverage Technology: Gain in-depth understanding of emerging trends, including the ethical use of generative AI, understanding how to use this tool to reshape your approach before it reshapes yours. |
Guest Presenters:
- Martin Waxman, APR, MCM. Adjunct Professor & LinkedIn Learning Instructor
- Andrew Blanchette, Vice President Data Intelligence, ChangeMakers
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Moderator:
- Kim Blanchette, APR, Chart. PR, FCPRS, Executive Vice President, Castlemain
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February 27, 2025
12:00 PM - 2:00 PM ET |
Lead With Purpose: Learn how to effectively connect with your audience through purpose-driven communications, both your personal purpose and that of your organization.
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Guest Presenter:
- Padraig McKeon, FPRII, SCMP, Chart.PR (UK), Consultant, McKeonIreland, Co-founder, DublinConversations.org
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Moderator:
- Colleen Killingsworth, APR, FCPRS, MCM, President, CKCommunications Strategies
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March 26, 2025
12:00 PM - 2:00 PM ET
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Elevate Your Leadership: Understand how to lead from within your organization, both positioning public relations as a strategic function while providing coaching and development opportunities for the next generation of PR leaders. |
Guest Presenter:
- Paul Willis, Co-author of Strategic Public Relations Leadership
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Moderator:
- Terence (Terry) Flynn, Ph.D., APR, FCPRS, Graduate Director and Associate Professor, McMaster MCM Program
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April 23, 2025
12:00 PM - 2:00 PM ET |
Navigate Transformative Change: Acquire insights into how to lead your team and your organization through transformative changes while maintaining strong internal and external relationships. |
Guest presenters:
- Brie Thorsteinson Ogle, MCM, Professor, and Principal at Skipti Strategic Communications
- Maggie Darling, MCM, Communications Specialist at Cameco Corporation
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Moderator:
- Colleen Killingsworth, APR, FCPRS, MCM, President, CKCommunications Strategies
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May 2025
Date to be confirmed |
Master Crisis Communications: Equip yourself with the latest strategies for navigating crises, managing reputational risks, and responding to issues based on the latest trends and case studies. |
Guest presenter to be announced. |
Moderator:
- Kim Blanchette, APR, Chart. PR, FCPRS, Executive Vice President, Castlemain
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June 2025
Date to be confirmed |
Keep The Conversation Going: whether it’s engaging employees in a remote, hybrid, or reluctantly in office environment, managing generational dynamics or keeping organizations focussed on their Equity, Diversity and Inclusion commitments, learn about how today’s communicator can help facilitate the conversations and implement strategies to deliver results that matter to organizations and employees. |
Guest presenter to be announced. |
Moderator:
- Terence (Terry) Flynn, Ph.D., APR, FCPRS, Graduate Director and Associate Professor, McMaster MCM Program
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